Primus is thus positioned as the of REWE’s procurement ecosystem, aligning operational efficiency with strategic priorities such as cost control, sustainability, and digital transformation.
The REWE Group (Rewe‑Gruppe) is one of Europe’s largest retail and tourism conglomerates, operating more than 15 000 stores and employing roughly 380 000 people across Germany, Austria, Italy, Central‑Eastern Europe and the Baltic states. To sustain its scale, the group has invested heavily in digital solutions that harmonise procurement, supplier management, and supply‑chain analytics. The flagship of this effort is , hosted at the URL primus.rewe-groupe.com . Primus is a cloud‑native, enterprise‑grade platform that consolidates the Group’s purchasing processes, supplier collaboration, and data‑driven decision‑making into a single, secure portal. primus.rewe-groupe.com
