Trade Show - Plma
| Show | Focus | Best for | |------|-------|-----------| | | Private label – global | Retailers sourcing large volumes, manufacturers seeking cross-border deals | | PLMA Chicago | Private label – North America | US/Canada-focused private label | | Anuga (Cologne) | All food & beverage (brands + private label) | Broad food industry, national brands also present | | SIAL (Paris/other) | Food innovation + private label | Trend discovery, but less private-label depth | | Natural Products Expo | Natural/organic brands | Branded natural products, not exclusively private label |
The is the premier global event where the "unbranded" world of retail comes to life. It serves as a massive marketplace where manufacturers and retailers connect to build the next generation of store brands—the products that fill your pantry with a store’s own logo instead of a national brand's. The Narrative of the "Store Brand Boom" plma trade show
The show provides a "one-stop sourcing" environment where buyers from supermarkets, drug chains, and mass merchandisers meet suppliers to develop exclusive product lines. Its primary goals include: | Show | Focus | Best for |
Pre-book meetings via the PLMA portal, wear comfortable shoes, and plan for two full days – don’t try to do it in one. Its primary goals include: Pre-book meetings via the
The , hosted by the Private Label Manufacturers Association (PLMA) , is the definitive global event for the store brand industry. For over 40 years, it has served as the primary bridge between retailers and manufacturers, facilitating the growth of private label programs that now account for hundreds of billions in annual sales. Core Purpose: Bridging Retailers and Manufacturers
Manufacturers displayed biodegradable trays, paper-based bottles, and refill systems designed specifically for private label lines. This presents a unique opportunity for retailers: they can pivot their entire store brand portfolio toward sustainability faster than a national brand can overhaul its global supply chain, turning environmental responsibility into a key differentiator.